LinkedIn has agreed to pay $6.625 million to settle claims by advertisers that the platform had been overcharging them by presenting inflated user engagement metrics for video advertisements. This settlement raises questions about the platform's integrity and transparency. The lawsuit alleged that LinkedIn had been exaggerating the number of video ad viewers, constituting a breach of trust. The settlement requires LinkedIn to hire an independent auditor to review its advertisement metrics. This incident, along with past privacy concerns and data breaches, highlights the need for LinkedIn to prioritize transparency and ethical practices.
image sourced from original article at https://www.jpost.com/business-and-innovation/tech-and-start-ups/article-817247Original article source: https://www.jpost.com/business-and-innovation/tech-and-start-ups/article-817247
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