Pauline Al Said, once known for her high-profile shoplifting sprees targeting luxury goods, has rebranded herself as a life coach under the name Pauline Tusien. Al Said, a former criminology lecturer, and her husband made headlines after stealing over £1,000 worth of cookware, premium steaks, and spirits from various shops, leading to a £2,500 fine but no jail time. Despite her criminal past, Al Said now offers life and career mentoring services, drawing on her diverse experiences and academic background. Her transformation has sparked public interest, especially as she openly references her past as the 'UK's poshest thief' in her online biography.