Retailers are facing a tough trading period as economic uncertainty and weak consumer confidence continue to impact sales. JD Sports has warned that its annual profits will likely be at the lower end of forecasts, citing rising unemployment and strained consumer finances as key challenges. The company reported falling sales in its major markets, though Asia Pacific saw growth, and profit margins have contracted due to increased promotions.

Dr Martens also flagged ongoing volatility ahead of Christmas, with shares dropping after it reported an improved but still negative pre-tax result for the first half of the year. The company is focusing on reducing discounts and expanding its product range to return to profit growth. While the Americas performed strongly, other regions saw mixed results. Both retailers are adapting their strategies to navigate the uncertain retail environment.