The article argues that defending Zionism's reputation in the public sphere is a lost cause, comparing its current status to other controversial ideologies. It highlights the differences in public relations strategies between Muslim and Jewish communities, noting that pro-Israel activists often focus on semantic debates while their opponents exploit these divisions. The author suggests that instead of engaging in anti-anti-Zionist campaigns, it is more effective to expose anti-Zionists as seeking the destruction of Israel, thereby revealing their true intentions.

The piece also discusses the role of Jewish critics of Zionism, likening them to historical figures who sided with adversaries against their own people. The author contends that such individuals are misunderstood by both their own communities and those whose causes they champion, arguing that their efforts are met with suspicion and even hostility. Ultimately, the article advises Jewish critics to focus their advocacy within their own communities to avoid inadvertently fueling animosity.