The Cotswolds, long a haven for wealthy celebrities, is now seeing an influx of international billionaires snapping up historic manor houses and transforming the area into a playground for the ultra-rich. These newcomers, often from America, Australia, and the Middle East, are drawn by the region's luxury clubs, exclusive services, and the presence of their peers, but their arrival is causing friction with both locals and established millionaire residents.

Unlike earlier celebrity arrivals who integrated into village life, the new billionaires tend to keep to themselves behind high walls and security gates, visiting only occasionally and relying on a burgeoning local industry catering to their every whim—from private chefs and beauty treatments to bespoke party planning. While some locals appreciate the jobs and investment, others lament the loss of community spirit and the transformation of the countryside into a British equivalent of Beverly Hills.

Despite concerns about rising property prices and the changing character of the region, some long-standing residents and aristocrats remain welcoming, encouraging newcomers to engage with the community and embrace local traditions. However, many feel that the unique charm of the Cotswolds is being overshadowed by the demands and lifestyles of its newest, wealthiest residents.