Israeli tourism to Azerbaijan has surged, with a 139% increase in visitors and an 81% rise in spending compared to the previous year. Baku, Azerbaijan's capital, is becoming increasingly popular among Israelis, prompting plans to double the number of weekly flights from Tel Aviv. Officials attribute this growth to longstanding friendly relations, Azerbaijan's reputation as a safe and multicultural destination, and targeted efforts to attract younger travelers. The country is also positioning itself as a hub for medical tourism and adventure sports, with a vibrant nightlife and diverse cultural offerings. While most Israelis currently focus on Baku, tourism leaders hope to encourage longer stays and exploration of Azerbaijan's unique landscapes and heritage sites.