Political analyst Matt Goodwin argues that identity-driven issues are reshaping politics across Western societies, overtaking traditional economic concerns as the main influence on voter behavior. In an interview with ynet Global, he said cultural factors now play a more decisive role in elections than questions about jobs, taxes or growth.

According to Goodwin, demographic change, migration and debates over national cohesion are central forces redefining the political landscape. He contends that many voters are motivated primarily by concerns about identity and culture rather than by economic calculations.

Goodwin maintains that this shift has transformed political competition, with parties increasingly responding to anxieties over belonging, borders and social values instead of focusing mainly on material well-being.